All 25 car brands we researched earned our *Privacy Not Included warning label — making cars the official worst category of products for privacy that we have ever reviewed.
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We reviewed 25 car brands in our research and we handed out 25 “dings” for how those companies collect and use data and personal information. That’s right: every car brand we looked at collects more personal data than necessary and uses that information for a reason other than to operate your vehicle and manage their relationship with you.
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It’s bad enough for the behemoth corporations that own the car brands to have all that personal information in their possession, to use for their own research, marketing, or the ultra-vague “business purposes.” But then, most (84%) of the car brands we researched say they can share your personal data — with service providers, data brokers, and other businesses we know little or nothing about. Worse, nineteen (76%) say they can sell your personal data.